Buy this book on-line LASALLE BROCHURE : Lasalle. A Companion Car to CadillacGeneral Motors Export Company, 1927
A fine copy in the original cloth-spined salmon thick card wrappers as issued., title label inset front wrapper. Album format 305 x 245mm. 19p, including 6 ful page evocative colour illustrations in Art Deco style by Edwin A Wilson, as well as colour head and tail-pieces to the text. A wonderful example of luxury car production in the years immediately preceding the Wall Street Crash. LaSalle was a brand of automobiles manufactured and marketed by General Motors' Cadillac division from 1927 through 1940. Alfred P. Sloan developed the concept for LaSalle and certain other General Motors' marques in order to fill pricing gaps he perceived in the General Motors product portfolio. Sloan created LaSalle as a companion marque for Cadillac. LaSalle automobiles were manufactured by Cadillac, but were priced lower than Cadillac-branded automobiles and were marketed as second-most prestigious marque in the General Motors portfolio.. Illustr.: Edwin A Wilson Click here for full details of this book, to ask a question or to buy it on-line. Bibliophile Bookbase probably offers multiple copies of LASALLE BROCHURE : Lasalle. A Companion Car to Cadillac. Click here to select from a complete list of available copies of this book. Bibliophile Bookbase lists over 5 million books, maps and prints including livres d'occasion, livres anciens, used books, rare books and libri antichi. Bibliophile Bookbase for antiquarian books, maps and prints. |