Bose, Partha Sarathi: Alexander the Great's Art of Strategy: The Timeless Leadership Lessons of History's Greatest Empire Builder

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Bose, Partha Sarathi : Alexander the Great's Art of Strategy: The Timeless Leadership Lessons of History's Greatest Empire Builder

Gotham Books, New York, New York, U.S.A., 2003

ISBN 159240006X

The chief marketing officer of an international consulting firm reveals how the strategy secrets of Alexander the Great can help you gain the competitive edge in today's tough business world. . He built cities and cultures that still exist today. Perhaps the greatest military strategist, tactician, and ruler in history, Alexander the Great has been an enduring influence on world business and military leaders for thousands of years. Ted Turner keeps a bust of him in his office. General Norman Schwarzkopf credits his brilliant tactical strategies as the inspiration for his troops' approach to Desert Storm, including the Hail Mary flanking move that inflicted the final defeat on Saddam Hussein's Iraqi army. His innovative strategies and winning philosophies (Aristotle was his mentor) are as relevant today as they were in 330 B.C., and Partha Bose presents an intelligent, well-researched examination of Alexander's life, draws out the lessons, and shows how they've been applied in today's business environment. 284p. endnotes Slight fold on cove. else new. Book. Book Condition: As New. Binding: Soft cover

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