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Vintage Shanghai Fabric Advertising Poster

The soft, faded lines, intricate detailing, and the strange proportions of vintage Chinese posters might look strange to contemporary Western designers, especially when the idea of " good advertisement poster design" as taught in design schools has trended towards the minimalist for many dwcades past. Pre-War2 Shanghai posters are as distinct a genre as anything that came out of Europe in the years between the 1880's through the 1930's. Unconventional and sloppy by Western standards, these unique works of advertising art are nevertheless a cultural treasure, not just for China, but the entire world. were originally intended as ephemeral promotions for the vast array of products that flooded China's forcibly opened economy, these ads have had a lasting influence in the region that can still be seen in some ways today. They area fusion of oriental and occidental styles that was unprecedented. If you look at Chinese art from the late 19th century and Western Art Nouveau and Art Deco from the 1880's through the 1920's, it's clear that these posters were heavily influenced by those styles. Shanghai, already a major international economic center in the 1920's, was ground zero for these varied and often risque advertisements. 19.5 x 30.75 inches [approx.]. Tin end strips. Printed post 1950.. Poster. Book Condition: Very Good. Binding: No Binding

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