Buy this book on-line

The Kellogg Company : A New Way of Living

The Kellogg Company, Canada?, 1932

Original publisher's multicolored pictorial paper wrappers with staple binding. No lettering on spine. Blue, black, and red lettering on front cover. Front cover shows an illustration of a happy family bathed in rays of sunshine who contrast with a group of unhappy-looking people in the upper-right corner. 5 1/2" x 7 1/2." Thirty-one pages, complete. Pages and covers are virtually pristine and intact except for minuscule wear to extremities, slight rubbing to front and back, and a few small spots of soiling or discoloration on front. Binding is tight. A Fine copy. Reprinted under different titles in subsequent years. About the detrimental nature of constipation and the importance of eating fiber. Authored by the Kellogg Company. Promotes Kellogg's All-Bran cereal. Excerpt from Foreword: "It is the purpose of this book to tell how to achieve a new way of living; how to preserve vitality; how to maintain enthusiasm and energy; how to get the most out of life because of a physical ability to enjoy it. There are thousands of people who fail to get the full enjoyment from each day. Their lives are not normal because of constipation." The following are the chapter titles: "A Penalty of Civilization," "The Effects of Constipation," "What Becomes of the Food You Eat?," "Cathartics vs. Common Sense," "Bran as a Corrective Food," "The Pitfall of Bulkless Meals," "Bran Has Nutritive Value in Addition to Bulk," "Suggestions for Serving All-Bran," "Facts about All-Bran," and "The Reducing Diet." Includes a few All-Bran recipes and a weekly menu for curing constipation. Additional Kellogg publications listed in back.. Book. Book Condition: Fine. Binding: Soft cover

1st Edition

Bibliophile Bookbase for antiquarian books, maps and prints.